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Toyota

Toyota Motor Corp. (In Japanese: トヨタ自動車株式会社) is an automobile manufacturer in Japan. The company has been making cars since 1947, and today they are one of the top car manufacturers with large market shares in both the US and Europe. It has a small car division, selling under the Daihatsu brand as well as a heavy vehicle division, selling under the Hino[?] brand.

Toyota is Japan's biggest car company and under the TOP3 in the world, and is immensely profitable. Its massive cash reserves dwarf those of many countries. Toyota's vehicles are generally highly regarded for their quality, proficient engineering, and value, but their designs are viewed as anonymous and lacking the flair of smaller manufacturers. Toyota does, amongst its more predictable high-volume models, produce a number of exciting sports cars amongst one of the largest ranges of vehicles of any manufacturer.

Toyota also produces a range of SUVs. Indeed, one of its first export markets was exporting its Landcruiser model to Australia in the late 1950s.

Toyota has also been successful in racing, especially in Rally with the Toyota Celica. In 2002 Toyota started racing in Formula One with the Toyota Team Europe (TTE) and is based in Cologne (Germany).

Also see Lexus.

External link

Toyota official site (http://www.toyota.co.jp/)



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