In politics and public relationsspin refers to portraying an event
or fact in a way that is favorable to you and unfavorable
to your political opponents. This is called "putting a positive spin on a story" or just "spinning" the story.
Practitioners of spin are often referred to as spin doctors.
The techniques of spin include:
selective use of facts
phrasing in a way that assumes unproven truths
"burying" stories by releasing information at times when more important events dominate the news
Spin is effectively the techniques of "grey propaganda" applied to politics and PR.