Encyclopedia > Spin (politics)

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Spin (politics)

In politics and public relations spin refers to portraying an event or fact in a way that is favorable to you and unfavorable to your political opponents. This is called "putting a positive spin on a story" or just "spinning" the story.

Practitioners of spin are often referred to as spin doctors.

The techniques of spin include:

  • selective quotation
  • selective use of facts
  • phrasing in a way that assumes unproven truths
  • "burying" stories by releasing information at times when more important events dominate the news

Spin is effectively the techniques of "grey propaganda" applied to politics and PR.

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