The logo for IT was a black and white photo of Theda Barr[?] vampish star of silent films.In fact the original idea was to use an image of actress Clara Bow, but Theda Barr was used accidentally.
The launch party for the magazine on October 15, 1966 at the London Roundhouse featured performances by Pink Floyd and The Soft Machine[?].
Many people who are now prominent UK figures wrote for IT, including such luminaries as the feminist critic Germaine Greer, poet and social commentator Jeff Nuttall[?], artist Caroline Coon[?] and the DJ John Peel. Leading contributors to the late 1970s IT were Heathcote Williams, Max Handley and Chris Sanders. In 1986 IT was passed on to performer Tony Allen and writer Chris Brook.
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