It won Academy Awards for Best Art Direction-Set Decoration, Color and Best Film Editing. It was nominated for Best Actor in a Supporting Role, Best Director, Best Music, Scoring of a Dramatic or Comedy Picture and Best Picture.
In 1957, a marketing specialist announced that for six weeks he had included subliminal messages in showings of the movie Picnic. The messages supposedly said: "Eat Popcorn, Drink Coca-Cola." He claimed that sales of his products increased from 18 to 57%. He later admitted that his claims were just a marketing trick.
Picnic was remade for television in 1986, starring Gregory Harrison[?], Jennifer Jason Leigh[?], Michael Learned[?], Rue McClanahan[?] and Dick Van Patten[?]. It was directed by Marshall W. Mason[?]. It was again remade for television in 2000, starring Bonnie Bedelia[?], Josh Brolin[?], Gretchen Mol[?], Jay O. Sanders[?] and Mary Steenburgen. The screenplay was adapted by Shelley Evans[?], and the movie was directed by Ivan Passer[?].
Picnic[?] is also a Japanese movie.