Benetton is a global upmarket clothing brand, based in Treviso[?], Italy, also well known for its sponsorship of the Formula One team of the same name.
The name of the brand comes from the Benetton family, and in particlar from Sen. Luciano Benetton who founded it.
... Prix, held there annually, was first organized under the auspices of Prince Louis II through the establishing of the "Automobile Club de Monaco."
In 1929[?], the first ...