Ambridge is a fictional village and the setting for most of the action in the UK
cult radio programme,
The Archers which has just celebrated 50 years. Ambridge is located on the banks of the (fictional) River Am, in the (fictional) county of Borsetshire, which is located somewhere in the English south Midlands. In the same way Cambridge is on the River
Cam (though Cambridge is pronounced Camebridge, Ambridge is pronounced Ammbridge). Publicity photographs for the programme occasionally use real locations, frequently in
Worcestershire, as the studio that produces the series is located nearby in
Birmingham - the local pub "The Bull" is modelled on a public house in the Worcestershire village of Inkberrow, and photos showing the "Bull" are actually of the Inkberrow pub.
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